A digital marketer exploring UI/UX design with a passion for creating experiences that look great and drive real results. My unconventional journey is what makes my approach to design unique.

It all started in 2018 when I graduated with a degree in Industrial Engineering. While job hunting, I stumbled into a three-month marketing internship – and that’s when everything changed. I discovered the power of storytelling, data, and creativity in connecting brands with their audiences.

Without a formal marketing degree, I immersed myself in online courses, blogs, and webinars, teaching myself the ins and outs of digital marketing. My hard work paid off when I landed my first role in SaaS marketing. From there, I spent 1.5 years at a leading marketing agency, where I honed my skills in crafting strategies that delivered measurable results.

Today, I’m thriving in a B2B marketing role at an international SaaS company, focusing on innovative strategies to drive growth. Over the past 3.5 years, I’ve also freelanced, working with diverse clients across industries to help them connect with their audiences in meaningful ways.

Exploring UI/UX Design

As a digital marketer, I’ve always been fascinated by how design influences user behavior. Great design isn’t just about aesthetics – it’s about creating seamless, intuitive experiences that guide users toward action.”

“This curiosity led me to explore UI/UX design. By combining my marketing expertise with design principles, I’m now creating interfaces that are not only visually appealing but also conversion-focused. It’s not a career shift – it’s an expansion of my skill set, allowing me to deliver even more value to the brands I work with.